Performance creative for brands ready to scale:

Hook Them.
Hold Them.
Make Them Buy.

Meta Business Partner

50+ videos every month - shot, edited, shipped. UGC, podcasts, brand films, music videos. Built to perform on the platform you're running them on.

Meta Business PartnerMeta Business PartnerMeta Business PartnerMeta Business Partner

Brands Collaborated

Logos of google brands partnered with Upthrust
Logos of google brands partnered with Upthrust
Logos of google brands partnered with Upthrust
Logos of google brands partnered with Upthrust
Logos of google brands partnered with Upthrust
Facebook
Instagram
20%CVR BOOST
3XAVERAGE ROI
30%DROP IN CPAs
30%DROP IN CPAs
phone
THE UPTHRUST SYSTEM

How Top brands turn video 
into their #1 growth lever 

The repeatable framework trusted by growth teams at Tiggle, L'ORÉAL & Harley Davidson, Pokerbaazi, cosco, Tata CLiQ, Victoria's Secret
Ad-Spent GraphAd-Spent Graph
CLIENT STORIES

How These Brands Made Video 
Their  #1 Growth Lever  Instead 

Data-Driven Growth Backed by Exceptional Support

In the last six months, Upthrust's video content changed how customers engaged with our brand. Our conversion rates improved by almost three times - the creative they produce just works.

Rishabh Jain

Rishabh Jain

President - Carorbis

How Upthrust Strengthened M.C.Overalls Marketing

Troy, CEO

Built on strong strategic fundamentals

Troy, CEO
company logocrossupthrust

“What clicked for me was your ability to take ownership. You get into the details of the project even if something is not happening. You are clear about the process, which is rare in agencies.”

Iti Dubey

Iti Dubey

Marketing Head at - Mukunda Foods

“My business was in turmoil. One last chance to make it work. Made a $4,900 bet with Upthrust got 2.7x back immediately. Now doing $51K+ monthly. Beyond my wildest dreams.”

Dan

Dan

Dan Studios

Reaching Benchmarks with the Right Guidance

“From a company that had no experience in the entire marketing space to hitting benchmarks and getting engagement was a success for us. Regular discussions provided reassurance & showcased Upthrust's efforts to keep the ball rolling.”

Vaibhav Vashisht

Vaibhav Vashisht

Co-Founder at Acadly

How Upthrust Delivered High-Quality Leads for Rescribe

Pranath Sisodiya, CEO

Exceeding expectations with scalable results

Pranath Sisodiya, CEO
company logocrossupthrust

How Upthrust Helped Audio Art Improve Conversions

Gabriela, Founder

A seamless, collaborative approach that brought everything together

Gabriela, Founder
company logocrossupthrust

“Search engine marketing, google ads, and a budget allocation plan by Upthrust proved to be really helpful.”

Gungan

Gungan

Marketing Head, Housr

Consistent Lead Generation That Delivers

“We've been consistently generating high-quality leads with Upthrust, even on a limited budget. We're seeing around 45-50 leads per month, which is fantastic for a B2B company. Upthrust has been a real game-changer for Vega."

Gaurav

Gaurav

Marketing Manager, Vega

Data-Driven Growth Backed by Exceptional Support

In the last six months, Upthrust's video content changed how customers engaged with our brand. Our conversion rates improved by almost three times - the creative they produce just works.

Rishabh Jain

Rishabh Jain

President - Carorbis

“My business was in turmoil. One last chance to make it work. Made a $4,900 bet with Upthrust got 2.7x back immediately. Now doing $51K+ monthly. Beyond my wildest dreams.”

Dan

Dan

Dan Studios

How Upthrust Helped Audio Art Improve Conversions

Gabriela, Founder

A seamless, collaborative approach that brought everything together

Gabriela, Founder
company logocrossupthrust

“Search engine marketing, google ads, and a budget allocation plan by Upthrust proved to be really helpful.”

Gungan

Gungan

Marketing Head, Housr

“What clicked for me was your ability to take ownership. You get into the details of the project even if something is not happening. You are clear about the process, which is rare in agencies.”

Iti Dubey

Iti Dubey

Marketing Head at - Mukunda Foods

Reaching Benchmarks with the Right Guidance

“From a company that had no experience in the entire marketing space to hitting benchmarks and getting engagement was a success for us. Regular discussions provided reassurance & showcased Upthrust's efforts to keep the ball rolling.”

Vaibhav Vashisht

Vaibhav Vashisht

Co-Founder at Acadly

WHAT SETS US APART

The Truth About Video  
That Converts 

It starts with the hook, the crew, the edit, and the test - in that order.

Hook-First

StrategyOutcomes

Every shoot starts with the hook - the first 1.5 seconds that decide if anyone keeps watching. Not the storyboard. Not the brand guideline. The hook.

Full-Stack

VideosImages

UGC, podcasts, music videos, brand films, jewellery shoots, 5-star hotel campaigns. One studio. One crew. Every format your brand will ever need.

Performance

CreativesThumbnails

Every cut is a hypothesis. Multiple hook variants, sound-on/sound-off versions, vertical and horizontal cuts - so winners surface in days, not months.

AI-Powered

WorkflowResearch

AI-assisted scripts, auto-rough-cuts, voice cloning, multilingual dubs. 20+ test variants per shoot, not 2. More chances to find the winner.

Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust
Logos of ecommerce brands partnered with Upthrust

(WE ARE)The Video-first agency for brands

1,000+

Videos Shipped

60+

Brands Shot For

15

Industries Covered

7

DayAvg Turnaround

HOW WE OPERATE

Your Agency Makes Ads.
We Built A MachineThat Compounds Them.

AI that scores, produces, analyses, and iterates every creative. 50 variants a week. Production costs down 70%.

1

Guessing wrong

Human judgment picks the winning creative half the time. Our AI scores every variant before launch. 90%+ accuracy. No guessing.

  • Pre-tested creatives perform up to 14x better than unscored ones.
  • Human accuracy: 52%. We kill losers before budget touches them.
2

Expensive guessing

Traditional production: $500-$2,000 per asset and 5-7 days. We produce 20-50 variants at $100 each. Same day.

  • AI UGC: $2 per video versus $150-$212 traditional. 98% cheaper.
  • 50-70 new ads weekly drives 30-50% ROAS lift.
  • More experiments. Faster winners.
3

Patterns invisible

Knowing which ad won isn't enough. Our AI tags every creative by hook, format, visual, and angle. Extracts what drives revenue.

  • Only 6% of ads capture most of the budget.
  • We find them. 'Vegan' in title increased CTR by 19.5%.
  • That level of detail. Patterns, not hunches.
4

Silent fatigue

Top ads fatigue in 2-4 weeks. Wait for CPA to spike and you've already overpaid. We refresh before the drop

  • 7-day refresh cadence: 40% lower acquisition cost.
  • Meta study: 7-10 day refresh, 32% better ROAS over six months.
  • Compounding.
OUR PROCESS

The Art & Science of Video Performance  

A 5-step system that turns scripts into videos that perform - every decision made for the metric, not the showreel.
1
2
3
4
5
6

THE FOUNDATION OF SUCCESS

Discovery & Brief

We dig into your brand, your audience, and the actual goal of the video. Ads? Views? Trust? Sales? The answer rewires everything that follows - including which hook we lead with.

CLARIFYING THE MISSION

Concept & Pre-Production

3 hook ideas per video, not 1. Once the concept is locked, we storyboard, cast, scout, prop, and light — so shoot day runs in half the time. More setups, more variants, more usable footage per hour.

WHERE MAGIC MEETS METHOD

Shoot Day

In-house crew, in-house gear, in-house creators. We shoot for performance - multiple hooks, multiple framings, multiple takes - so the edit room has 10 videos to pick from, not 1.

LIGHTS, CAMERA, ACTION

Performance Edit

Every edit is a hypothesis. Hook variants, length variants, sound-on/off versions, vertical and horizontal cuts. We ship 3–5 finals per shoot so you can test which one actually moves the needle.

TEST AND COMPOUND

Launch & Iterate

Once the videos are live, we read the data what got watched, what got clicked, what got bought. Then we reshoot the winning hook 5 different ways. The system compounds with every cycle.

THE FEEDBACK LOOP

Analysis & Iteration

We analyze engagement metrics, creative fatigue patterns, and conversion data to understand exactly what resonated. These insights feed directly into your next creative sprint-building institutional knowledge with every cycle. The result: each batch of creative is systematically better than the last, compounding effectiveness over time.

A NEW ERA OF VIDEO PRODUCTION THAT DRIVES ROI

What Happens When
Video Production
Actually Performs

These brands were tired of choosing between videos that look beautiful and videos that perform. They found a studio that refused to compromise on either.

Premium craft. Performance edits. Real results.

Our Secret Sauce

Press on any of the play buttons  
to see magic 

WARNING: You're about to see the winning formula, take notes
D2C
CONSUMER
B2B
SAAS
CASE STUDIES

The Fastest Way To Get Video That 
Actually Builds Your Brand 

The best teams in the business. Lightning-fast delivery. Total flexibility.
Team
Team
Team
Team
Team

Most talented video Content teams

Turnaround Times
Turnaround Times
Turnaround Times
Turnaround Times

Ultra-fast turnaround times

Contract
contract
contract

Flexible contracts

WHY WE ARE DIFFERENT

Look but don't replay these Videos 

Videos that gets conversion
Influencer-style product demo for D2C fashion brand
Influencer-style product demo for D2C fashion brand
Influencer-style product demo for D2C fashion brand
Influencer-style product demo for D2C fashion brand
Influencer-style product demo for D2C fashion brand
Influencer-style product demo for D2C fashion brand
Influencer-style product demo for D2C fashion brand
Influencer-style product demo for D2C fashion brand
CASE STUDIES

the work. the results. the process  
That created impact 

We don't talk about creativity. We show it.
Logo

Scaling Urban Pitara with Video Content

01

Building a high-converting D2C streetwear growth engine

We partnered with Urban Pitara to scale their streetwear brand in an overcrowded D2C fashion market where standing out is everything. By crafting bold videos that matched the brand’s edgy aesthetic and deploying a full-funnel Meta Ads strategy combining interest-based prospecting, lookalike audiences, retargeting with urgency-led offers, and automated budget scaling we turned paid social into their primary revenue channel. The result was sharp growth in purchases, lower CPAs, and consistent month-over-month revenue.

Right Image
We partnered with Urban Pitara to scale their streetwear brand in an overcrowded D2C fashion market where standing out is everything. By crafting bold videos that matched the brand’s edgy aesthetic and deploying a full-funnel Meta Ads strategy combining interest-based prospecting, lookalike audiences, retargeting with urgency-led offers, and automated budget scaling we turned paid social into their primary revenue channel. The result was sharp growth in purchases, lower CPAs, and consistent month-over-month revenue.

See what we create

Logo
Logo

Engineering Mini Cooper's Motion to ±0.5mm

02

Building physics-accurate AI driving sequences for an automotive icon

We engineered AI-generated driving sequences for Mini Cooper - BMW Group's "Car of the Century" - where millimeter-off proportions trigger the automotive uncanny valley. Across 47 refinement iterations, we locked the iconic silhouette, wheel-base, and cornering dynamics to ±0.5mm body-line accuracy, then layered in lifestyle storytelling that turned the car into a playful, independent character. The result cleared BMW Group's strict quality reviews and shipped across digital, broadcast, and in-showroom screens.

Right Image
We engineered AI-generated driving sequences for Mini Cooper - BMW Group's "Car of the Century" - where millimeter-off proportions trigger the automotive uncanny valley. Across 47 refinement iterations, we locked the iconic silhouette, wheel-base, and cornering dynamics to ±0.5mm body-line accuracy, then layered in lifestyle storytelling that turned the car into a playful, independent character. The result cleared BMW Group's strict quality reviews and shipped across digital, broadcast, and in-showroom screens.

See what we create

Logo
Logo

Coca-Cola, Frame-Perfect - Down to the Last Red

03

Down to the Last Red (leads with brand-precision, playful)

We engineered AI sequences for Coca-Cola - the most recognized brand on earth - where the challenge wasn't creativity, it was precision. Every frame had to lock the exact Coca-Cola red, the Spencerian script, the condensation on a chilled bottle. We delivered fresh motion that kept brand language frame-perfect - the red moment, the script identity, the refreshment ritual - clearing the bar for a brand with zero margin for error.

Right Image
We engineered AI sequences for Coca-Cola - the most recognized brand on earth - where the challenge wasn't creativity, it was precision. Every frame had to lock the exact Coca-Cola red, the Spencerian script, the condensation on a chilled bottle. We delivered fresh motion that kept brand language frame-perfect - the red moment, the script identity, the refreshment ritual - clearing the bar for a brand with zero margin for error.

See what we create

Logo
Logo

Scaling Tiggle Hot Chocolate via Ads

04

Building a scalable engine in the health beverage space

We helped Tiggle carve out a unique position in the crowded beverage market by leading with a guilt-free angle that turned calorie-conscious consumers into loyal buyers. By creating comparison-driven videos making the 150-kcal message instantly memorable and running a full-funnel Meta Ads strategy combining health-conscious prospecting, variant-specific retargeting, social proof campaigns, and systematic scaling we built a repeatable purchase engine. The result was steady order growth, efficient CPAs, and strong AOV.

Right Image
We helped Tiggle carve out a unique position in the crowded beverage market by leading with a guilt-free angle that turned calorie-conscious consumers into loyal buyers. By creating comparison-driven videos making the 150-kcal message instantly memorable and running a full-funnel Meta Ads strategy combining health-conscious prospecting, variant-specific retargeting, social proof campaigns, and systematic scaling we built a repeatable purchase engine. The result was steady order growth, efficient CPAs, and strong AOV.

See what we create

Logo
UPTHRUST vs Other Agencies

Why Brands Choose  
Upthrust Over Traditional Agencies 

Why Should You Hire Us?
Traditional Agency
In-House

In-HouseCrew & Creators

Multi-Channel UnderOne Roof

Rapid HookTesting

Performance EditSystem

Multi-Aspect RatioCuts

Dedicated ProjectManager

Free PerformanceVideo Audit

The Secret Behind

Their Success

Upthrust promised 90 days. We saw results in 47 days. Traffic improved, conversions went up, sales became exponential. Worth every penny.

Testimonial image

Troy

MC Overalls

We were struggling with traffic and poor conversion rates. In 6 months, Upthrust grew our quality traffic 463%, optimized our ads, and improved conversions 3x.

Testimonial image

Rishab

Carobis

Most leads would disqualify-we couldn't convert. Upthrust changed that with property-specific targeting and smart budget allocation. Lead quality and conversions both improved significantly.

Testimonial image

Gunjan

Housr

$4,900 with Upthrust returned 2.7x immediately. Now doing $51K+ monthly with multi-channel campaigns. They don't track vanity metrics, they know what growth truly means.

Testimonial image

Dan

Dan Studio

READY TO BOOK YOUR DEMO

Everything You Need To Acquire, 
Convert, And  Retain Customers 

One Partner for
your entirefunnel
Curve 7
Don't justreadsee
how it actually works
Curve 4
Your complete
growthengine
Curve 4
GOT QUESTIONS?/ FAQ'S

Everything You Need To Know 
Before Working With Us 

What types of videos do you produce?

UGC ads, podcasts, music videos, brand films, founder videos, testimonials, jewellery shoots, 5-star hotel campaigns, food and lifestyle content, product films. If it's video, we shoot it.

What's your process from brief to delivery?

5 steps. Discovery → Concept & Pre-Production → Shoot Day → Performance Edit → Launch & Iterate. Most projects ship in 7–14 days depending on scope.

Do you cast talent, scout locations, and handle everything on shoot day?

Yes. Talent, locations, props, makeup, lighting, sound, crew, on-set food - all handled. You show up if you want. Most clients don't.

How many variants do you ship per shoot?

3–5 finals per shoot minimum. Different hooks, different lengths, different aspect ratios (9:16, 1:1, 16:9). One shoot powers 2–3 weeks of testing.

Can you shoot in multiple cities?

Yes. Crew and gear across multiple cities in India. International shoots coordinated via partner studios. Send the brief, we'll quote logistics in the SOW.

Do you handle shoot and edit, or just one?

Both. Full production - script, cast, shoot, edit, deliver. You hand us a brief, you get a finished video. No coordinating between three vendors.

How long does it take to shoot and deliver?

UGC: 5–7 days. Brand films and podcasts: 10–14 days. Large-format shoots (jewellery, hotels, multi-day): 14–21 days. We commit to a date in the SOW and hit it.

How do you make sure the video actually performs?

We shoot for the algorithm and the customer, not the showreel. Hooks are tested, edits are built around watch time and conversion. If a video isn't performing within 7–10 days of launch, we reshoot the hook.

What metrics do you use to measure success?

Depends on the goal. Ads → CTR, hook rate, watch-through, CPA. Brand films → watch time, completion, shares. Podcasts → listen-through, follower growth. We agree on metrics in the brief, then build the video to hit them.

What makes you different from other production agencies?

Most studios shoot what looks good. We shoot what performs. Every decision - hook, length, framing, edit, music - is made for the metric, not the showreel. Pretty videos that flop aren't our deliverable.